About Us

Benefits of Membership

If you're working in Public Relations, Communications or a related discipline, membership of the PRIA provides you with a great opportunity to develop your career, build strong networks and demonstrate your commitment to professional and ethical practice.

Membership has many direct benefits including:

Professional Development - discounts on training and other benefits to support you at work
Priviliged access to specialised courses, events, conferences, summits, and scholarships
Participation in the prestigious Golden Target Awards Program, now running for over 30 years, to recognise excellence in Public Relations
The latest industry research and publications, all at reduced rates
Free monthly webinars on a range of practical topics involving domestic and international speakers
Access to a growing range of resources in the Members' area of the PRIA website
Major discount on attendance at the PRIA National Conference
Confidence in your commitment to ethical practice
Institute communication - keeping you up to date with local events, trends and news
Global Alliance benefits and international links with sister organisations around the world
Savings on commercial products and services such as insurance, web conferencing, and more
Networking activities, including mentoring, designed specifically for graduates and new practitioners, and high level networking programs for those with longer experience in the industry
The chance to demonstrate your professionalism and commitment to the industry with the APRIA and MPRIA post nominals.

10 Great Reasons to become a member:

1) Valuable communication information

Dedicated PR website & newsletter
pria.com.au with its Member-Only section offers a wide range of information and benefits to financial members, including a Members Online Forum mediated by members of the PRIA College of Fellows
Regular e-newsletter, or newssheet from your State providing you with the latest information about workshops, social events, industry developments, jobs, people on the move and practitioner profiles

2) Specialised courses, events, conferences, scholarships & study tours

Access to courses, events, briefings, conferences & international study tours to ensure your Continuing Professional Education (CPE) is up to date
Recognition of your completion of an annual minimum of 40 hours CPE by a “Certified Practitioner” Certificate
Special PRIA Member rates, with considerable savings on Non-Member prices
Access to post-graduate university courses
Access to state and national continuing education scholarships

3) Recognition through the prestigious Awards Program

Opportunities for members to have their campaigns recognised at a state and national level by entering the annual State Awards for Excellence and the National Golden Target Awards
Opportunities also exist to enter Asia Pacific and International awards

4) Global Alliance reciprocal benefits

Access to international research and reciprocal rights for PRIA members with Institutes in America, United Kingdom, New Zealand, Canada, South Africa, Philippines, Malaysia, Indonesia and China.

5) Research & publications at reduced rates

Discounted subscriptions to PR Week Asia-Pacific and Strategic Communication Management
Case study compilations of the annual Golden Target Awards winning entries

6) Savings on commercial services

Professional Indemnity Insurance through AON customised for PRIA members, at a special price

7) Registered Consultancy benefits

Open to consultancies whose principals are MPRIA accredited and have a minimum of 5 years full time experience
PRIA Member Consultancy profiles are listed and searchable on the PRIA Website and the Consultancy Member Directory is issued to the top NSW companies annually

8) New Practitioners' activities

Events & activities run by and for practitioners with less than five year’s PR & communication experience

9) Access to the first PR industry Mentoring Program (for PRIA NSW members only)

Run by a committee of senior industry professionals who match suitable participants for a six month period. Each relationship is unique and the mentor and mentee decide on priorities and the areas requiring focus and support