AMEC, the International Association for Measurement and Evaluation of Communication will be hosting the Asia Pacific Summit on Measurement in Hong Kong at the Grand Hyatt from February 29th to March 1st.
As a Summit Industry Supporter, PRIA is proud to be part of this new initiative, which encourages practitioners from around the world to take another look at the methods used to measure the value of public relations performance
AMEC is the international standards body for communications research and evaluation, which created the Barcelona Principles framework. It has over 100 members in 38 countries, including Australia.
Full details including registration details are available on the Summit website. If you have an idea for a speaker or theme of a presentation please email barryleggetter@amecorg.com.
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