News
Trish Nicol Agency Announces New Fashion Client Blue Illusion
Mon, Feb 1 2010
The Trish Nicol Agency is happy to announce their new client BLUE ILLUSION, the Australian-owned fashion manufacturer and retailer with over twenty years experience in the fashion business. TNA will be implementing PR for the brand, promoting the 60 Blue Illusion stores nationally and helping build brand awareness with the media and consumers.
BLUE ILLUSION opened their first retail store in Victoria in 1998 and has grown to encompass a national retail presence with fashion, homewares, accessories and jewellery. BLUE ILLUSION has a strong commitment to the local and global community. Each store sponsors a World Vision child, with other funds continually being raised for additional worthwhile causes such as the Starlight Childrens Foundation.
Trish Nicol, Director says, "Blue Illusion joins our Australian fashion division, alongside the likes of Alannah Hill, Toni Maticevski, and Nobody. The brand has shown phenomenal growth over the last 5 years, now with over 60 retail stores across the country, so we are excited about developing their below the line strategy further in the marketplace."
For further information, please contact Trish Nicol on 02 9256 2711 or trish@trishnicolagency.com.au
www.trishnicolagency.com.au