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Scoring With Management

Scoring With Management is a webinar spoken by award-winning public relations consultant, writer and corporate trainer, Carol Moore. This podcast details how public relations can assist marketers and management alike, in addition to convincing decision makers in using public relations as a marketing strategy. This podcast also details the importance of measuring the results of the campaign strategies that are implemented, and accurately interpreting those results.

Carol Moore has more than 20 years of experience in the public relations industry. She has 22 years of experience over Sydney and London and has spent over 12 years with leading consultancies. Carol also has 10 years as principal of Moore Public Relations and experience across many fields including Healthcare, Government Services, Business To Business, Not For Profit Organisations, and Consumer Goods.

Part 1

Part 2