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2011 Golden Target Award Winners

The 2011 winning, highly commended and commended Golden Target Award case studies are available for members' use.

Browse the 2011 case studies via category.

Community Relations

• Winner - Woolloongabba Sewer Capacity Upgrade
• Highly Commended - Look Up and Live
• Commended - Darra To Springfield Transport Corridor Campaign

Consumer and Social Marketing

• Winner - Biolan Green-Lipped Muscle Extract Campaign
• Highly Commended - The Pedigree Adoption Drive
• Commended - Rediscover the Pear Campaign

Corporate Social Responsibility

• Winner - Telling the LNG Story
• Highly Commended - Creative Territory: Emergency NT Campaign
• Commended - Q-COMP's Return To Work Assist

Emergency/Crisis Communication

• Winner - January 2011 Flood Crisis: Brisbane Council
• Highly Commended - Cyclone Yasi: Testing the Transmission Network
• Highly Commended - Ergon Energy's Response to Cyclone Yasi
• Commended - John Holland Flood Crisis

Environmental

• Highly Commended - Clean Up Australia Day 2011
• Highly Commended - Old Phones, More Ducks

Government

• Winner - Evocities: Live, Work and Invest in Regional NSW
• Highly Commended - Locust Control Starts at Your Place
• Commended - Museum of Australian Democracy: Uncensored Conversations Speaker Series
• Commended - River City Blueprint

Health Organisations

• Winner - HBF Run for a Reason
• Highly Commended - Granting the PNH Community the Gift of Life
• Commended - To Donate Life, Discuss it Today: Ok

Internal Communication

• Winner - HQ Relocation Plan
• Highly Commended - From the Inside Out: Creating a United Work Culture
• Commended - PawClub Internal Launch for Pfizer Animal Health
• Commended - SIMON: Influencing and Engaging Through Innovation

Investor Relations

• Highly Commended - Carpentaria Exploration: Striking a Rich Vein of Support
• Commended - Not all ETFs are Equal: An Education Campaign by iShares Australia

Low cost/pro bono

• Winner - Good Return's 100 Women Campaign
• Highly Commended - Queensland Floods
• Commended - Channel 31 Digital Launch: 'No more abominable snow... man'
• Commended - Earth Hour 2011

Public Affairs

• Winner - NSW Business Chamber's 10 Big Ideas Campaign
• Highly Commended - Get Behind Bowel Screening
• Commended - Dignity for Chronic Pain

Special Event/Observance

• Winner - Launching Malaysian Kitchen Australia
• Highly Commended - The Second Gatewat Bridge Community Day
• Commended - Reigniting the Brisbane Good Food and Wine Show
• Commended - The Future of Retail: Luxottica's POSM Eye Hub Launch