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creative@work Series by Andy Eklund

Formerly Burson-Marsteller's worldwide creative director before transferring to the Burson-Marsteller Sydney office in 2002, Andy uses his 23 years of client experience, creative ideation and brainstorming, and empirical research to develop the monthly points-of-view. Many topics come directly from his strategic and creative thinking workshops, and reader feedback from previous issues has quickly influenced future content.

"creative@work" breaks new ground as a monthly point-of-view on creativity and innovation. The newsletters address specific topics of creativity from a public relations and communications perspective.

Copyright © 2006 Andy Eklund, AQUS

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