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South Australia

• 22 May 2012
  SOLD OUT: Internal Communication May 2012

  In a world in which attention spans are ever-decreasing and competition for reader's attention is continually growing, organisations simply can't afford to be complacent or dull in the way they engage their people. This new, full day course will show you how to ensure your audiences keep reading and heed all your key messages.

• 29 May 2012
  Webinar: 10 Steps to Socialising Your Online Newsroom

  More than 75% of people learn of their news through social media channels and visit the corporate web site or online newsroom to find out more information, and approximately 90% of people on social media channels use Twitter or Facebook as a primary source of news and information. Steve Momorella shows how focusing on a much wider audience is the next step in the evolution of the online newsroom, from traditional press to social, and making information easier to share.

• 28 Jun 2012
  Webinar: Ethics and Building Trust in Public Relations

  Strong ethical standards play a critical role in establishing trust and confidence in any professional discipline and especially in public relations. Stuart Palmer of the St James Ethics Centre talks us through what ethics is and how it is integrated into daily practice.

  If you have any case studies that you would like Stuart to discuss, please contact Julian Kenny, National Education Officer at julian.kenny@pria.com.au or 02 9331 3346.

• 24 Jul 2012
  SA: Account Management Bootcamp July 2012

  Learning how to manage a client account is one of the core skills for public relations practitioners working in consultancy. If you are managing or about to manage client accounts, the Account Management Bootcamp is for you - it covers what they don't teach you at university.

• 25 Jul 2012
  SA: Leading and Managing People, July 2012

  Learning how to work effectively with a team is a key skill for public relations managers. This one day workshop (including book and DiSC profile) is designed for PR practitioners in account manager or team leader roles with three to five years' experience either working in consultancy or in-house.

• 10 Oct 2012
  SA: Measuring and Evaluating Public Relations Success

  Measurement and evaluation are essential to track the success of your public relations/communication campaign, provide credible proof of results to management, and identify and learn from your achievements. In this half-day workshop, Carol Moore presents useful guidelines and tools for planning and implementing PR evaluation techniques.