• Print
• Email to Friend

NSW: How to Nail that Interview March 2012

This half day course is designed to teach participants how all sectors of the media operate, what drives journalists and how to be a confident spokesperson for print, radio and TV interviews. Learn from former print journalist Amber Daines how to master media communications once you land that interview. Become a media star every single time you deal with journalists. Participants will walk away with the following skills and knowledge about:

Media
1. How the media operates in Australia
2. Journalists: what they need from you to get interviewed
3. The do’s and don’ts of dealing with the media
4. How to build relationships with journalists
5. The dangers of going ‘off the record’

Messages
1. How to develop media messages
2. How to stay ‘on-message' no matter the question
3. Getting across your ‘media grabs’ or ‘quotes’

Interview techniques

1. How to deliver media messages with confidence
2. How to take control of a media interview
3. How to take control of difficult media interviews
4. How to look professional for TV interviews
5. How to sound professional for radio interview and print media photograph opportunities

Workshop facilitator: Amber Daines, Director, Bespoke Communications

Amber Daines has 14 years of journalism and strategic communications
expertise, acquired by working in print, TV and online reporting roles locally and abroad, followed by a successful career in public relations and marketing. From business reporter for the SMH and AFR, a stint as an on-air reporter for SKY News, Amber went on to work in Hong Kong and London as a senior correspondent for Institutional Investor Publications.. Amber's PR clients include leading corporates, charities and government agencies and she has contributed to business books and regularly writes freelance blog pieces.

When: Wednesday 7th March 2012, 9.00am – 1.00pm (registration at 8.45am)

Where: PRIA, Suite 33/94 Oxford St Darlinghurst.

Price: PRIA Members $300.00 / Non-Members $500.00 / RCG $400.00
Prices include GST, a workbook, tea/coffee on arrival and morning tea.
**Book 2 people from the same company for a 10% discount** To claim discount, download the .registration form, complete, scan and email it to juliankenny@pria.com.au

RSVP: Wednesday 29th February 2012

Online registration: Log in to your members' profile in order to receive your discounted members' rate. A receipt will be automatically generated and emailed to your selected address.

Cancellation and Refund Policies: PRIA Cancellation and Refund Policies vary. Please read the PRIA Cancellation and Refund Policies before registering.

• Nail that interview Registration Form.doc Size: 181 KB ( x )