Stories are an essential part of communication and have the power to influence the perception of your organisation, ideas, products or services.The challenge for professional communicators is to uncover and create compelling stories that make a lasting impact.
This PRIA PD on Storytelling to Inform, Inspire and Influence will uncover concepts and techniques that will enable you to:
Storytelling will give you:
The interactive workshop will draw on the experience of participants to boost your ability to create effective stories for your organisation or clients. Course materials, including a workbook, are included.
Michael Gladkoff started his communication career in the mid-1980s. Since 2004, he has been developing stories for leading organisations across Australia in business, state and Commonwealth government, health, and education sectors. He has provided communication services and training to corporations and not-for-profit organisations including Amcor, ANZ, Bendigo Bank, Carlton United Breweries, CSL Ltd, Electrolux, Harvey Norman, Institute of Chartered Accountants, James Cook University, NRMA, Siemens Ltd, Australian Red Cross, American Chamber of Commerce in Australia and Professional Speakers Australia.
PR & Communication practitioners who are currently in the AQF L7 Emerging Practitioner stage wanting to progress to the AQF L8 Managerial stage (see Professional Framework). It would also be suited to any managerial stage practitioners who want to refresh their skills or to learn new techniques and trends.
Theories of communication knowledge; Communication practice knowledge; Client knowledge; Sector knowledge; Persuasive writing; Creativity; Oral communication; Learning; Listening;
Venue: Brisbane CBD
Date: Friday 24 March 2017
Time: 8.30am for 9.00am start. The event will conclude at 5.00pm
Cost: Members $499, Non-members $699
CPD Points: 8
Limited places available: Please book as soon as possible as there are limited places available
PRIA event tickets can only be purchased online via credit card payment in advance. Members are required to log into PRIA website to obtain the appropriate discount and to ensure continuing professional development points are tracked.
If you wish to purchase group (more than five) event tickets and require direct deposit details please call (02) 9331 3346 or email email@example.com. Note that cash or credit card payment at an event is no longer available.
|Registrations Open:||13th Feb 17 12:00 AM|
|Registrations Close:||22nd Mar 17 11:59 PM|
|Price:||AU $ 699 (Inc. GST)|