The Golden Target Awards are Australia’s longest-running and most prestigious public relations and communications industry awards applauding the crème-de-la-crème of strategic and creative thinking, executional excellence, and high-achieving people, teams and agencies across the nation that have transformed businesses, brands and reputations.

As we welcome a new decade, we have raised the bar to ensure the Awards program is world-class and easier for entrants and judges. Categories, criteria and judging have all been enhanced.

For the first time we are focusing on national Golden Target Awards only with Bronze, Silver and Gold trophies up for grabs across campaign, individual, team and agency sectors.

Two special awards will be bestowed by judges from the pool of Gold trophy winners: Excellence in Measurement and Evaluation and the esteemed Platinum trophy for the year’s most outstanding campaign - the pinnacle of success.

Judges no longer need to be PRIA members allowing us to diversify and elevate the expertise of our specialist panel. Your work will be assessed by in-house and agency heavyweights under the guidance of Chief Judge, industry icon Jackie Crossman.

This is your chance to showcase your best work, brightest talent and incredible achievements to Australia’s leading communicators.


The judging period is 1 July 2019 to 30 June 2020. For campaigns, work must have been delivered during this time and shown results and outcomes even if elements were previously in market.


If you are entering any of the campaign awards and the submitted campaign was undertaken by an agency on behalf of a client, you must complete the Client Authorisation Form. This form can be uploaded as supporting documentation in the entry portal.

If you have any queries regarding the Golden Target Awards, please contact the PRIA Team on 02 9331 3346 or

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