In a sold-out awards ceremony at 12-Micron, the NSW branch of the Public Relations Institute of Australia recognised 28 Golden Target Award Winners, and 21 highly commended campaigns. In the hotly contested small, medium and large consultancy categories, Agent 99, Honner and Herd MSL were recognised for their innovation and exceptional client experience delivery. ING Australia was recognised as the in-house team of the year, and the Cancer Council NSW was recognised as the NFP in-house team of the year.
NSW PRIA President Shane Allison commended the strength of all of the state's entries, as well as the innovation and ability to create meaningful and lasting change through effective communications.
"The quality of entries from NSW in 2019 was absolutely staggering, with every entry demonstrating effective public relations practice and communications, and the high calibre of talent in our state," said Shane Allison, NSW PRIA President and CEO of Public Address.
"Every winner was able to generate lasting change in our communities through giving voices to overlooked causes, disenfranchised groups and raising awareness of important issues for Australia, through displaying innovation in connecting and communicating with different groups.
"Congratulations to all of our winners and finalists, your power of persuasion in communications clearly stacks up against the best and the brightest in our industry."
The awards recognised campaigns across fields as diverse as community relations, government sponsored, consumer and corporate public relations.
A full list of state winners and highly commended entries can be found here.
Pictured Above (L-R): Agent99, Shane Allison - NSW President, Cancer Council NSW