PR Insights April 2017 Edition

Tue, Apr 18 2017



Ben Fowkes brought thought leadership to ACT

Last month, Delib Commercial Director, Ben Fowkes captured minds and hearts of government communicators in Canberra. His message was that governments must change from communicating with citizens to genuinely engaging them in decision-making. “Face-to-face communication still has a place; however, it is expensive and limits participation to those who can physically attend events. Online engagement means people can participate in their own time, on their own terms.” Read more

Measurement and Evaluation Workshops

How do your PR and communication activities measure up?

The Measurement and Evaluation Workshops will include the new cutting-edge PRIA Model and Implementation Matrix that builds on other models and integrates with the AMEC online Integrated Evaluation Framework

The brand new PRIA guide will be launched in the first week of May!

Enrol now and upgrade your skills to best practice with Carol Moore MPRIA.

AVEs – 8 Reasons NOT to Use Them

Dr Jim Macnamara, Professor of Public Communication, University of Technology Sydney and Chair of the Academic Advisory Group of AMEC, shares his expertise and gives eight reasons why we shouldn't use Advertising Value Equivalents. Read the facts

More

PRIA Event Calendar

Thanks to our dedicated and enthusiastic voluntary committees, 2017 has already seen some fabulous events to stimulate and engage industry professionals. Take a look and be part of upcoming events in your State or Territory. 

  

Upcoming Member-only Webinar

Join our FREE upcoming Member-only Webinars: on Wednesday 26 April, learn why government relations should be part of everyone’s arsenal. Then, on Wednesday 3 May, find out how to run an award-winning campaign.
 

Recap on last month's Webinar

Even the best prepared can be hit by a disaster from a totally unexpected quarter!
If you missed it, you can hear Renee Bertuch and Saul Flores, Founders of SCOUT, give their insights in the most recent Webinar on Communicating in a Crisis. Exclusive and FREE to PRIA Members!

 

PRIA community buzz

Alice Collins MPRIA among six finalists in AMEC's 2017 Young Professional of the Year Award, PRIA strikes deal with Copyright Agency, VicRoads and Icon Agency travel happy together, new partners for Elevate CommunicationsZing announces client wins and White Ribbon appoints Primary to stand up against violence.



Have something to contribute to PR Insights? Email us at marcomms@pria.com.au

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